Course Content
Introduction to communication
0/10
Introduction
Purpose/Functions of communication
Why Managers need Communication skills?
Communication Process Model
Elements of communication
Types of communication
Scope of communication
Principle of communication
Communication gap
Components of effective communication
Agricultural development and mass communication strategy in agricultural extension and development
0/2
Agricultural Communication
Knowledge function to be performed
Communication approach in agricultural extension program of Nepal, their achievement and limitations
0/3
Introduction
The approach, strategy and methodology
Characteristics of common communication approach applied in Nepal
Communication barriers
0/12
Reasons for communication barriers
Communication barrier according to Robert (2000)
Physical and Physiological barriers
Psychological barriers
Communication Skill
Organizational barriers
Cultural barriers
Cross-Cultural Communication barriers
Gender communication barriers
Communication barriers related to communicator
Six features of good liars
Reducing Communication barrier
Feedback in communication process, effect information and feedback in extension education
0/4
Introduction
Characteristics of feedback
Guideline of /Structure of feedback in communication
Receiving feedback
Issues of communication
0/4
Ethical issues
Legal and Security Issues
Issues related to messaging systems
Issues arising from Internet banking including
Theory of Communication
0/17
Introduction
Function of theory
Theories of communication
Assumptions of hypodermic Needle Theory
Theory of uniform influence
Theory of selective influence
Theory of selectivity based on categories
Theory of selectivity based on social relationship
Agenda setting theory
McLuhan’ s theory
One step flow theory
Two-step flow theory
Multi step flow model theory
Individual difference theory
The modeling theory
The meaning theory
Uses and Gratification Theory
Development communication
0/3
Introduction
Philosophy and goal of Development Communication
Approaches to handle development communication
Nepal’s Different Agricultural Extension Systems and Their Impacts
0/10
Common Extension Approach
The conventional extension approaches
The Training and Visit Extension System
The Tuki Extension System
The Block Production Programme
Farming Systems Research and Extension Approach
The Integrated Rural Development Project
The group approaches
Pluralistic agriculture extension system
The farmers to farmer extension system
Forms of communication: verbal and non-verbal
0/9
Verbal communication
Grapevine Characteristics
21 Rules for effective verbal communication
10 Tips to improve communication effectiveness through verbal communication
7 Tips for conquering presentation fear
Non-Verbal Communication
Factors that can provide nonverbal communication
12 guiding questions helpful to choose the form of communication
Implication and recommendation for non-verbal communication
Models of Communication
0/7
Introduction
Advantage of model
Limitation of models
Models of Communication
Types of Models of Communication
Linear Model
Summary of Communication Model
Planning for effective communication-Trend, issues & problem
0/29
Introduction
Why Communication Plan?
Factors consideration for Communication Planning
Elements of planning process of communication
Elements of communication plan
Functions of communication planning process
A written communication plan will
Communication System
Elements of basic communication system
Dimension of Communication system
Classification of Communication system
Stereotyping
Cultural gap
Directional Consideration in Communication System
Factors affecting audience in Individual Communication System
Advantages of Inter-personal communication system
Group communication System
Group Communication behavior
Mass Communication System
Concept of mass communication
Six category system
Function of Mass communication
Functions of Mass Communication for Society
Mass Media Channel
Basic things of mass communication channel
Essentials for Good Mass Communication
Function of mass Communication
Advantages of Mass Communication
Possible Mass media effect
Learn Agriculture Communication with Rahul
About Lesson

Classification of Communication system

  1. Individual Communication system:
  • Individual communication is one-on-one interaction with another.
  • Individual communication allows for continuous feedback based on each person’s input.
  • The communication that takes place between two individuals is very specific to each other’s
  • Since the flow of communication is continuous, individuals have a better understanding of each other’s thoughts and opinions and can respond directly back to each other.

 

Individual communication system is broadly divided into two :

  • Intra-personal communication
  • Inter-personal communication

 

Criteria for effective communication

A. Understanding facts :

There are four important factors for understanding of fact.

  1. Self-confidence: A process in which individual has full belief in the things he/she told
  2. Trust : Farmer believes the service holder students more than the fresh due to polite behavior while talking.
  3. Self-esteem : It means that we have to think others problem like own problem we have to learn and adjust the situation where we go in individual community.
  4. Empathy : Projecting oneself into a work of art or other object of contemplation.

 

B. Understanding Knowledge :

  1. Technical knowledge: Greater the technical know-how in the part of communicator, the more effective communication system.
  2. Methods and techniques: A theoretical knowledge has nothing to do if the communicator does not know the methods and techniques about a subject.
  3. Consequences of development: Suggesting the farmers about a particular professional without considering its future consequences or effect.
  4. Continuous improvement: A communicator should have recent knowledge to face the current problem in a particular topic.
  5. Overall development: Knowledge used by communicator should help in overall development of the receiver as far as possible.
  6. Public relation: It is most important thing in the side of communication because without a good public relation he cannot be succeeding in his program.
Previous
Next
Scroll to Top